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Exciting Tips to Create Engaging Content for IGTV 📺

IGTV, the long-form video feature of Instagram, has taken the social media world by storm. With its ability to capture longer videos (up to an hour), IGTV opens up endless opportunities for content creators and brands to showcase their unique stories in a more engaging way. In this blog post, we'll be sharing some exciting tips to help you create captivating content for IGTV. 🤩

1. Plan Your Content 📅

Just like any other social media platform, planning is key when it comes to creating engaging content for IGTV. Start by brainstorming ideas that align with your brand and audience. Consider the following types of content:

  • Behind the scenes
  • Tutorials and how-to's
  • Q&A sessions
  • Interviews
  • Live events
  • Personal stories and experiences

2. Optimize Your Videos 📊

To ensure maximum reach, make sure your videos are optimized for IGTV. Here are some best practices:

  • Vertical aspect ratio (9:16)
  • Minimum resolution of 720p and 30fps
  • Captions or subtitles to make your content accessible to a wider audience

3. Use Eye-Catching Thumbnails 🧩

Thumbnails are the first thing viewers see when scrolling through IGTV, so make yours stand out! Design visually appealing thumbnails that accurately represent your video content and entice viewers to tap play.

4. Engage with Your Audience 🤝

One of the best things about IGTV is its interactive nature. Use features like polls, questions, and comments to engage with your audience during live streams or recorded videos. Encourage conversations and create a sense of community around your content.

5. Collaborate with Others 🤝🏽

Collaborating with other creators or brands can help you expand your reach on IGTV. Reach out to potential collaborators, discuss ideas, and create engaging videos together. Remember, teamwork makes the dream work!

6. Consistency is Key 🔑

Last but not least, be consistent with your content creation and posting schedule. Regularly uploading high-quality, engaging videos will help you build a dedicated audience on IGTV.

And that's it! By following these tips, you'll be well on your way to creating exciting and captivating content for IGTV. Happy filming, and don't forget to share your creations with us in the comments below! 📹💬

Published July, 2018