|Illustrative investor (Image: theglobeandmail.ca)|
Curious? Here are some ways that may be very useful for you who are looking for investors.
- Create an interesting presentation concept
The investor needs to be convinced, they want to see how your business is and what its next success will be. They certainly do not want to invest the money for things that will not grow and not profitable in the future.
So as the initial stage in finding or inviting someone to invest the money is by presenting your business. You can create several design presentations about your business, customize the presentation with different types of investors.
- Show your future business prospects
As we alluded to earlier, investors need to be convinced. Make sure about the prospect ahead, make sure about the benefits he will get. How can investors be interested to give money if you can not show your future business prospects.
So describe as best you can how your business stands, how its opportunities, its market segment, who the potential buyer is. Explain everything honestly, without exaggeration but make sure that the prospect will be bright because of this and that and so on.
- Explain what will be obtained
To get a potential investor, you should be able to give an explanation of what you and he will get later. So before meeting with investors make sure the calculations are clear, for example you can make a profit share 60:40, 70:30 or 80:20. Adjust well, make sure everything is profitable and happy together.
- Describe the problems and constraints faced
Be honest and transparent about the various problems that there will certainly make all be lightweight without the burden. Investors will not feel cheated or harmed. Although the business will not work, you also do not have a burden that is too heavy because of all the risks and problems you have described in the beginning.
The problem you are facing can also be a weapon to convince investors, you can be assured that with the investment they make then the problem will usually be overcome and business will be better developed in the future.
But of course with the assurance that the problem will not increase in the future, honesty is very important here.
- Describe the team's track record
Talk management, of course we have to find management that is really good and has been tested. The goal of course in order to have a good track record. With such management it will certainly make investors believe in the reliability of the management team that will handle the business.
As a business owner you certainly should be able to provide good ways and strategies on how to do to break the existing market. Because with that you will be able to be a differentiator on the type of business that ditekuni.
Keep your business and work is not the same as the efforts of others. Because of the uniqueness will be very good to make a difference with competitors, otherwise the differences will also be able to provide tremendous benefits.
- Make sure with the balance sheet
Investors or owners of capital certainly do not want to lose from the investment that he did in your business. But the risk is always there, and that's what they take.
Investors also expect assurances that a continuous or sustained profit will be earned over each period. Usually for that investors will conduct an analysis of the company's balance sheet.
They will certainly see how the cash flow, fixed assets, current assets, debt and so forth that can give an idea of how the business has been run so far.
They will consider whether the company's financial condition is healthy or not, it will be a consideration for prospective investors. Therefore a beautiful looking balance, which is formed from a well-run and stable company is very important before offering a proposal to investors.